“Clayton Christensen’s books on innovation are mandatory reading at Netflix.” – Reed Hastings, co-founder and CEO, Netflix For many companies, innovation is still hit or miss. They spend millions compiling the data to figure out what their customers want, but they often achieve only modest incremental innovations while completely missing the mark on the breakthrough… Read More


“Two roads diverged in a wood, and I—I took the one less traveled by, and that has made all the difference.” The line is instantly recognizable as the conclusion of “The Road Not Taken” by Robert Frost. And, the misunderstood poem helps to highlight how innovation-seeking executives need to reframe the word risk. Most readers… Read More


Investors are increasingly seeking firms with long-term growth strategies, rather than ones focused on managing short-term earnings to boost the stock price. This, in turn, is triggering a shift in the perceived role of the CFO — from bean counters to planters of seed corn. No one has done more to spotlight the contrast than […]… Read More


Today’s corporate watchword word is transformation, and for good reason. One study suggests that 75% of the S&P 500 will turn over in the next 15 years. Another says that one in three companies will delist in the next five years. A third shows that the “topple rate” of industry leaders falling from their perch […]… Read More


Through the past 15 years my colleagues and I have wrestled with disruption in many contexts. That’s no surprise, since Clayton Christensen co-founded our company in 2000, five years after his Harvard Business Review article with Joseph L. Bower “Disruptive Technologies: Catching the Wave” introduced the idea of disruption to the mainstream market. Christensen and two co-authors […]… Read More


Detecting marketplace “fault lines” is the key to building the case for preemptive change. Read the article in the new issue of Harvard Business Review.… Read More