In this webcast, Innosight’s Robyn Bolton and Innovation Leader’s Scott Kirsner explore the results of our recently released 2015 Innovation Benchmarking Report. Based on a survey of nearly 200 innovators at some of the world’s leading companies, the report provides an eye-opening look into the state of corporate innovation programs today – including what types of innovation are being pursued, how projects are funded and measured, and where ideas get sourced.… Read More


What should leaders do to boost their organization’s ability to innovate? There’s a seemingly endless list of options to consider. Set up a new-growth group. Launch an idea contest. Change the reward systems. Run an action-learning program to develop the top leadership team’s ability to confront ambiguity. Form a venture investment fund. Take a road […]… Read More


From time to time, the basis of competition in an industry shifts so dramatically that shifting with it requires a new long-term vision that calls for the organization to do things it never would have done in the past. The hardest part is connecting long-term goals to near-term actions — especially when those new actions […]… Read More


“You will never find them,” said a senior leader in a multibillion-dollar IT company. The “them” the leader was referring to were zombie projects: the nefarious enemies of well-intentioned innovation efforts around the globe. Zombies are projects that, for any number of reasons, fail to fulfill their promise and yet keep shuffling along, sucking up resources […]… Read More


“Why don’t we just do that instead of all this testing?” The ‘we’ in the question is a large client active in the retail space. The ‘that’ is what he assumed was required to launch a new product, and ‘all that testing’ was the test & learn plan that came first. The question posed was […]… Read More


Most executives will admit that their companies don’t innovate in a reliable, orderly way. Too many breakthroughs happen only because of serendipity or individual heroism. Great ideas remain locked inside employees’ heads, and the concepts that are developed often aren’t the most promising. But there is a way to make innovation more systematic—without massive investments, restructuring, or even a single hire. In this article the Innosight authors explain how a company can build a “minimum viable” innovation function, in just three months.… Read More


Introducing a new product is essentially an exercise in persuading people to change their behavior. Many companies try to tackle this challenge by making the functional benefits of the new seem so much more compelling than the old. But this approach rarely works. After all, how many of us as children enjoyed eating our vegetables […]… Read More