The effects of the disruptive forces in industrials are large and non-linear. A “future-back” approach to strategy can give organizations the confidence to act.… Read More
To stay ahead in fast-changing industries, companies often need to make strategic moves before they have a complete picture of what the future holds.… Read More
A two-article Harvard Business Review collection from Mark W. Johnson and Josh Suskewicz, co-authors of the award-winning book “Lead from the Future.”… Read More
In order to enable organizational resilience and remain viable in a disrupted market, industrial and manufacturing leaders should work outside of the box that has kept them competitive for years. … Read More
Health and wellness represents a growing opportunity for food and beverage companies. To successfully compete, they will need to shift their focus from categories or products to their health-conscious consumers’ “jobs to be done.”… Read More
See the highlights from our 2021 Berlin Innovation Summit “The Future of German Competitiveness: How German Institutions Navigate Disruption Successfully.”… Read More
In this Harvard Business Review article, Dave Duncan and Brian Hindo explain how the “jobs to be done” approach was at the heart of Twitter’s rebound.… Read More
Watch Mark W. Johnson and Josh Suskewicz, co-authors of the book “Lead from the Future,” in this on-demand webcast where they discuss how future-back thinking can enable leaders to create a clear vision of their organization’s intended future and to anticipate and grasp opportunities for breakthrough growth.… Read More
Our award-winning book explores how a “future-back” approach to visioning and strategy equips organizational leaders to look beyond a typical short-term planning horizon and grasp the challenges and opportunities that will define the future.… Read More
Learn more about Dual Transformation and how leaders at organizations are repositioning today’s business while creating the future.… Read More