What the media industry can teach us about digital business models.… Read More
First, a confession. I am not a member of the Cult of Apple. Yes, I own an iPhone and an iMac and use a MacBook Pro and, occasionally, an iPad. But I own them primarily for practical reasons – I needed a portable device (iPod then iPhone) to listen to my playlists, and my husband […]… Read More
Chief Technology Officer Sophie Vandebroek tells how Xerox now helps other firms along a journey of innovation and renewal similar to the path it has been on for 15 years.… Read More
Don’t let the simplicity and affordability of launching innovations lure you into skipping over the strategic thinking beforehand.… Read More
In the latest wave of digital business models, e-tailers are seeking to satisfy not just functional needs but also the complex emotional and social “jobs to be done.” … Read More
If you believe the rumors, Amazon.com is going to enter the mobile phone business this week, with most pundits guessing that a mysterious video suggest that it will release a phone with novel 3-D viewing capabilities. There are obvious reasons for Amazon to be eying the category. The mobile phone industry is massive, with close […]… Read More
After an unprecedented decade of growth, analysts wrote off 2013 as a year to forget for Apple. Most pundits agreed on what was wrong — a lack of breakthrough innovation since the passing of founder Steve Jobs. But in our view, Apple faces a deeper problem: the industries most susceptible to its unique disruptive formula are […]… Read More
Introducing a new product is essentially an exercise in persuading people to change their behavior. Many companies try to tackle this challenge by making the functional benefits of the new seem so much more compelling than the old. But this approach rarely works. After all, how many of us as children enjoyed eating our vegetables […]… Read More
This is it. You’ve aligned calendars and will have all the right decision-makers in the room. It’s the moment when they either decide to give you resources to begin to turn your innovative idea into reality, or send you back to the drawing board. How will you make your most persuasive case? Inside most companies, […]… Read More
Innosight’s Hannah Clark Steiman discusses the future of big fitness chains as startups begin to disrupt the industry. Originally published in Businessweek. … Read More