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As lines between industries blur, services companies of all stripes are recognizing that their long-term strategy needs to encompass innovation as a core capability—to drive both organic growth and M&A. With the rise of millennials, established markets are changing due to shifts in customer behavior. At the same time, regulatory requirements and an environment of sustained low interest rates are driving the need to adapt core businesses while also creating new growth ventures.

Innosight has deep expertise helping clients lead their industries in emerging trends such as digitization. Our “Jobs to be Done” methodology has helped firms get to the heart of behavioral shifts that signal new opportunities. We’ve helped banking enterprises establish global cultures of innovation, and have collaborated with some of the world’s biggest professional services firms to discover new markets. See our client impact stories below to learn how our expertise in harnessing disruptive innovation has led to the creation of new value in the marketplace.