What is a BEAN?
A BEAN is a behavior enabler, artifact and nudge (BEAN). A good BEAN drives habit change by engaging people’s rational, logical side and their emotional, intuitive side.
- Behavior enablers: Direct ways to encourage and enable behavior change via things such as rituals, checklists or coaches
- Artifacts and Nudges: Indirect ways to encourage and enable behavior change, such as leaderboards, stories, and physical or digital reminders
Download and save the virtual deck of cards and “flip through” for inspiration when you encounter a blocker. And share with others!
