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Disruptive Innovation

By Scott D. Anthony

In this HBR Ideacast, Scott Anthony discusses the disruptive innovation approach to business.

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After a successful turnaround, we needed to focus on innovation and growth. Not only did the managers get a chance to develop new skills, they generated a set of high-potential ideas, some of which we ended up commercializing.

Joyce Petrella
Head of Executive Education, Aetna

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