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Krystin Stafford

Senior Associate

Krystin is a Senior Associate at Innosight. During her six year tenure, she has worked with Fortune 500 companies in the healthcare, transportation, and consumer packaged goods industries, helping clients develop innovative offerings and marketing through consumer‐based insights. These efforts have been with both business-to-business and business-to-consumer organizations. Recently, she has worked with a major brand to create an internal innovation engine, teaching disruptive innovation and business model innovation principles, and collaborating to apply those principles to expansion of the brand beyond its core products, channels, and customers.

Prior to joining Innosight, Krystin helped Fortune 500 companies design new products from a technical perspective. She worked on mechanical design and prototyping for telecommunications, transportation, and consumer packaged goods industries. Krystin is a member of ASME.

Krystin received a B.S. in Mechanical Engineering from the Franklin W. Olin College of Engineering, where she was a member of the Inaugural Class. Krystin also received an M.S. in Management (Concentration in Technological Entrepreneurship) cum laude from Babson College’s F.W. Olin Graduate School of Business.

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Innosight in Harvard Business Review:

How P&G Tripled Its Innovation Success Rate

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An Impact Story from Innosight:

P&G's Align – how can you assess the true potential of a new-to-the-world idea?

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Innosight has been a close partner in P&G's innovation transformation.

A.G. Lafley
Chairman of the Board and CEO, Procter & Gamble

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